MTS, a unit of Sistema Syam TeleServices Limited (SSTL), has reportedly added around 800,000 customers in the month of October alone, with the launch of two low cost Android smartphones – MTS MTag 3.1 and MTS Livewire priced under US$ 100.
According to reports, a spokesperson for MTS has said that they were able to get 7,95,523 customers in the festive month of October because they gave the CDMA consumers the option to choose from a variety of Android phones at different price points and they also initiated a lot of awareness campaign across the country. He added that the launch of the two smartphones in the festive season helped propel their growth.
As per sources, pre-paid users received 150 minutes of calls, 150 SMSs and 150 MB of data free every month for 12 months, with the smartphone. Whereas postpaid users were offered a 12 month contract during which users had to pay Rs 250 each month, against which they received 250 minutes of calls, 250 SMSs and 250 MB of data free each month.
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